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Change starts now


Hi we’re BoraCo

...and we're problem solvers: do-ers, not just thinkers.

We help people to use their influence to tackle the issues that matter. Designing bespoke solutions for some of our knottiest societal and environmental problems.

Our mission is to create experiences that propel us towards a better tomorrow. So that our passions have an even longer lasting impact.

With a proven track record in creating real change, plus an extensive partner network, we create communications, events and business transformation strategies that help our clients lead by example.

Our Work

Sky Ocean Rescue

Single use plastics are making our seas sick, and small changes made by huge organisations could help fix the problem.

Enter Sky Ocean Rescue “Ninjas”, a team of sustainability comms specialists, mapping the issues faced by Sky Ocean Rescue and their partners in their mission to eradicate SUPs by 2020.

Preparing materials, toolkits and events to help everyone involved take swift action.

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Digital technology is developing at a blistering pace, disrupting the world around us. Yet it is developing faster than the codes we wrote to govern it. How do we respond?

#BreakOut17 was a one day event at The Shard in partnership with Jellyfish & Forum for the future. An invitation to those involved in the technological revolution to think beyond industry echo chambers. To consider the systemic impacts of technology and ask not just ‘can we’? But also ‘should we’?

Find out more

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Kantar TNS: Connected Life

From fake news to connected devices, chatbots and more, technology is shaping society but is it making us uncomfortable? How can brands build and maintain trust in this rapidly-evolving world?

Storytelling to help a compelling data set stand out from the crowd. Taking a pertinent topic and working closely with Kantar TNS's Connected Life team to transform it into a series of articles, presentations & stories.

Download the report

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Conscious Advertising Network

How can the ethics catch up with the technology of modern advertising?

Co-chairing a cross-industry working group with seven key focus areas and a mandate to create frameworks which will redefine the industry for a post GDPR world.

Visit the site

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Meet the team

  • Neil Young

    Programme design and delivery, and risk analysis.

  • Jen Katan

    Expert in communications and event design with a talent for clarity and engagement.


Ethical codes for our digital age Who governs what’s right and wrong on the world wide web?

“..There are these two young fish swimming along and they happen to meet an older fish swimming the other way, who nods at them and says “Morning, boys. How’s the water?” And the two young fish swim on for a bit, and then eventually one of them looks over at the other and goes “What the hell is water?” — David Foster Wallace, This is Water.

Sometimes, the most obvious and important realities are the hardest to see and talk about. Digital technology, now ubiquitous in our daily lives, is perhaps one such reality. These technologies have fully reshaped the way we communicate, how we access information, and how we work. Sometimes in ways we envisioned… and sometimes not. The reality of these unexpected consequences bears interrogation.

Read the full article on

Gerd Leonhard's keynote at #BreakOut

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